How to sell ADA signage to assisted living facilities
Those in charge of obtaining ADA signage for assisted living facilities are looking for the highest-quality signage for the best price. Sign shops that outsource their orders to Erie Custom Signs should drive home the value their clients will receive, along with the additional benefits of ADA-compliant signage:
- Help with wayfinding– Both residents and visitors need a way to easily navigate the facility, and ADA-compliant signage can help with that task. Maps, directories, and room number signs can all be used for wayfinding purposes.
- Create a cohesive and aesthetically pleasing look across all signage– One of the biggest worries a potential client will have is that their ADA signage will clash with their existing signage and/or décor. However, when you outsource your client’s order to Erie Custom Signs, you can ensure that their ADA signs will have the same colors, design, and logo as the rest of their displays.
- Reinforce brand image- Assisted living facilities work hard to build a strong brand image to current and future residents and their families. The right ADA signage can provide the look and functionality needed to reinforce that image.
- Provide a positive experience to residents and visitors– The ultimate goal of assisted living facilities is to provide their residents and visitors with a positive experience. By installing ADA signage that meets individuals’ needs, facilities can create a sense of inclusiveness and show residents and their families that they care.
Who should you reach out to when selling signage to assisted living facilities?
For sign shops that are attempting to branch out into a new market, it can be difficult to know who to speak to. Fortunately, Erie Custom Signs has experience in this area, as we’ve sold this type of signage to both end users and sign shops needing to outsource their orders.
If you’re interested in working with an established facility, the best course of action is to reach out to the director, as that individual will have the authority to approve such a purchase.
However, if there’s a brand-new facility opening in your area that will likely need ADA signage, you may want to speak to the owner or general contractor.
Assisted living facilities are another example of a type of building that must follow some strict ADA guidelines, especially when you consider the types of people who will be spending a lot of time in these buildings. Many of the residents will have poor vision, walking difficulties, and more, so ADA compliance is necessary from a legal and logistical standpoint.
For assisted living facilities that cater to those who are experiencing cognitive issues, clear signage is even more important. Signs must have crisp, clean lettering in an easily legible font, and images should be incorporated that make the intended meaning quickly understood. For example, restroom signs should have both wording that indicates whether it’s for men or women and a graphic of a man or woman. This ensures that residents know exactly where they need to go and reduces confusion.
The idea of independence is especially important for assisted living facilities. Though the residents are getting older and experiencing more health problems, they still want to maintain their independence as much as possible. Having appropriately designed and mounted custom signs placed throughout your client’s building will make it easier for their residents to achieve this.
How is ADA signage typically used in assisted living facilities?
- Room numbers– As assisted living facilities are often home to individuals with memory issues, room number signs are critical. In addition to standard numerals, room number signs should have Braille so they can be read by those who have lost their vision.
- Directories– Assisted living facilities can help residents, visitors, and staff find certain areas of the building by posting directories near entrances. Comprehensive directories with listings for different staff members and departments are highly recommended.
- Directions– Since residents and visitors may find it difficult to find their way around, assisted living facilities should make it easier by providing detailed directions to specific wings, common areas, restrooms, offices, and other parts of the building.
- Restrooms– Public restrooms in assisted living facilities should be labeled accordingly for residents and visitors alike. As mentioned, these signs need to be as clear as possible.
- Accessibility signs– As many residents of assisted living facilities use wheelchairs, it’s important to have signs in place designating wheelchair-accessible ramps, entrances, and elevators.
Why should you choose Erie Custom Signs for assisted living facility signage?
Our services for assisted living facilities include everything from room markers and descriptions to directories, emergency signs, and rule postings. Virtually any type of signage your client may need can be created in-house by our experienced team.
Our ADA signs are guaranteed to meet all state and federal regulations. Our team makes it a top priority to stay up to date on ADA changes so our signage remains in compliance. Even if you don’t have the equipment or other resources to produce your client’s signage, partnering with Erie Custom Signs means that you can assure them that their signs will meet ADA rules.
Outsourcing your order to Erie Custom Signs also means that your client’s signs will be customized to their exact specifications, provided they don’t interfere with ADA regulations. Clients may choose from a variety of customizable options to blend their signage seamlessly with their décor. Wood, marble, glass, metal, or colored patterns on resilient acrylic or laminate surfaces complement a distinctive motif while providing an easy-to-clean, secure, and shatter-proof surface. Our assisted living room signs are carefully cut and designed to give the feeling of home while creating clear, readable guides throughout the building. As a result, you can provide your client with attractive, functional signs that help them stay compliant and improve residents’ experience.